Saturday, November 16, 2013

Savoy "3D"...misleading marketing?

Krrish 3's poster at "Savoy 3D" cinema in Colombo, Sri Lanka, has that "3D and Real D" written in small letters at the bottom. And a huge billboard near the Wellawatte petrol shed on Galle Road states that Krrish 3 will be released "at Savoy 3D and worldwide in November".

And my point? Don't be duped. The film being released at "Savoy 3D" doesn't mean that all those films get a 3D release - as I found out recently to my inconvenience. It seems that "Savoy 3D - Wellawatte" actually seems to be the name of the cinema! Read more

No comments: